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  |   Aesthetic Marketing

12 social media benefits you need to know about.

Are you wondering what exactly social media is doing for you? Read on. Social media works; this we know, but despite this proven fact, it seems the exact value of these channels remains a my...
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  |   Aesthetic Marketing

The importance of benchmarking in social media.

We love benchmarking as a measure of social media success; here’s why you should too. Your recent Facebook post got 20 likes, that’s great, or is it? Well, that depends. Based on your pre...
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  |   Aesthetic Marketing

Here’s how you can step up your blogging game.

5 tips from VICTORY Media’s team of experts to help you upgrade your blog strategy. If you’re reading this, surely you have an appreciation for what a blog is, and the purpose that it serves...
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  |   Aesthetic Marketing

The year’s biggest marketing lessons.

From our position as marketing support for some of North America’s finest aesthetic practices, we work with all kinds of messaging and marketing tools through the year. There are always a few impor...
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  |   Aesthetic Marketing / Practice Development

The importance of a logo.

As a business, you are constantly trying to set yourself apart from the crowd: Intrigue the client base! Make them want to ask questions! Get them involved and identifying with the brand! A clever ...