Practice Development

Plastic surgery is an ever-expanding industry; according to the American Society for Aesthetic Plastic Surgery’s 2016 annual report on industry trends, American patients spent more than 15 bill...

Don’t overlook the benefits of this crucial patient strategy. Chances are, you spend a lot of time and energy thinking of ways to attract new patients; we do too. Building a patient base and...

The aesthetic patient is a hybrid between a medical patient with a need, and a paying customer with a choice. As this ever-expanding industry continues to grow, these choices are seemingly endless,...

As a business, you are constantly trying to set yourself apart from the crowd: Intrigue the client base! Make them want to ask questions! Get them involved and identifying with the brand! A clever ...